Due to internet, people and organizations communication is easier than before. More so, the world has become a global village and distances is no longer a major consideration in reaching the target clients for an organization. The cost of accessing the target online consumers of the firms products has gone down because a big number of clientele can be reached with ease and at a lower cost. Deal wiki type of promotion plays a great role in pushing a product to a target group of customers.
Deal wiki has so many gains to an organization and its products.
one, upon building of the brand royalty with the help of deal wiki, accompany cut the cost associated with new product introduction because it has consumers who believe in their products already.
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Two, through deal wiki, a company is able to offload excess stock with ease. These has the advantage of reducing the storage costs like warehousing, pilferage and even breakage due to pile up of stock.
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Three, company sales tends to increase due to online deals such as deal wiki because of the lower prices that are on offer for the products. Ordinarily, consumers buys more in order to take advantage of the limited offer. Further to that, non-traditional consumers of the products tend to shift from their brands in order to gain from lower pricing.
Four, there are people who are normally very price sensitive. They are never loyal to any brand because their main motivation is normally the prices. Therefore, when affirm advertises some online deals, it’s likely to draw the attention of such individuals.
Five, anytime a new product is introduced by an affiliate of a group that has close friends, there are chances it’s acceptability rate tends to be high. This reduces the cost of introduction and more so the profitability of the company.
Therefore, it is important for a company to be innovative while introducing its product in the market. How it target to reach its consumers has a direct effect on the future sales, brand loyalty and profitability of the company. Finally, online deals like deal wiki need to be well thought out in order to capitalize on the many gains that come with such a strategy like increased sales, ease of product introduce growth in profitability and even sales.